The worldwide recession has promoted a new, global shift in consumer spending according to Nielsen.
As the world’s economies begin to get back on their feet, the shopping habits of consumers has taken on an interesting, and somewhat key vital shift in behavior, one that when understood, could prove to alter how companies provide customer service in the future.
Read MoreBeing creative knows no boundaries. Whether it’s the web or on tv, it all boils down to coming up with that brilliant idea. But what about a brilliant idea if it lacks execution? Sure, anybody can come up with the most brilliant idea on Earth, but if it does not get executed well, there won’t be any interaction from your customers.
Read MoreIn their recent joint interview on Charlie Rose, both men seemed to have a key eye on how much of a demand there is for content that is not necessarily exclusive to either East or West. It seems we are on a cusp of a real change in terms of how content is made and distributed. In China there is a need for further expansion into Social Media for both Western Media Companies, as well as the Chinese themselves.
Read More