Posts tagged brand
Anna Wintour and Vogue: From Class to Trash

A few hours ago, the Internet blew up with images of Anne Lebowitz’s cover for Vogue of Kanye West and Kim Kardashian.

Sometimes, buzz, controversy, and internet discussion help a brand. Well, not sometimes- most of the time. But this is not one of those cases. Women aspire to be on the cover of Vogue, or...

Read More
New Global Shopping Trends Create New Valued Commodity – INTERACTION

The worldwide recession has promoted a new, global shift in consumer spending according to Nielsen.

As the world’s economies begin to get back on their feet, the shopping habits of consumers has taken on an interesting, and somewhat key vital shift in behavior, one that when understood, could prove to alter how companies provide customer service in the future.

Read More
L’Oreal Puts Digital Media in Play

Cosmetic Giant L’Oreal has put its digital media account in play, which is currently at Moxie.

The reason given for this very public enticement to other agencies is that L’Oreal is looking to see if they can get greater ROI on their rising digital spending.

Read More
When A Tag Line Continues To Be Iconic

‘Just do it.” No other brand has created a greater rise in visibility and brand awareness than Nike has since it started using this phrase in 1988.

Read More
Another Clever Print Ad From Durex

We’ll make this blog post pretty short, we promise! After all, there’s not much to say here. No introduction needed. It’s as simple: Lights off, Action!

Read More